Develops and implements an annual, coordinated membership marketing and promotion plan for APC programs, publications, products, and events:
Plans and implements recruitment and retention programs and develops new strategies, products, and services to promote membership growth and retention. Sets goals for growth and implements metrics to measure campaign success.
Plans and implements advertising sales promotions for newsletter and meeting programs
Coordinates marketing of other APC training programs and services
Education and Experience:
Bachelor's degree required; advanced degree a plus. Minimum five years professional marketing and association membership management experience required; experience with social media, CiviCRM, web site marketing utilization a plus.
About APC: Founded in 1940, the American Peanut Council is the umbrella trade association for the U.S. peanut industry, representing all segments of the industry located in Old Town Alexandria. The main functions of the association are issues management, food safety, research, and export promotion. To learn more, go to www.peanutsusa.com
To apply: NO PHONE CALLS. Please email the following four items:
Preference given to Veterans. All qualified applicants will receive consideration for employment without regard to race, color, national origin, gender, religion, age, disability, political beliefs, sexual orientation, or marital or family status
Additional Salary Information: Competitive salary. 15 hours per week.
The American Peanut Council is a trade association representing all segments of the U.S. peanut industry. APC has 10 employees with offices in Alexandria, VA and London, U.K. Council functions include international marketing, monitoring trade and technical issues domestically and internationally, serves as an industry forum for discussion, manages research foundation, and promotes the increased consumption of U.S. peanuts and peanut products.