At BASF, we create chemistry through the power of connected minds. By balancing economic success with environmental protection and social responsibility, we are building a more sustainable future through chemistry. As the world's leading chemical company, we help our customers in nearly every industry meet the current and future needs of society through science and innovation.
We provide a challenging and rewarding work environment with a strong emphasis on process safety, as well as the safety of our employees and the communities we operate in, and are always working to form the best team—especially from within, through an emphasis on lifelong learning and development.
And we are constantly striving to become an even better place to work. BASF has been recognized by Forbes Magazine as one of America's Best Employers in 2017. Come join us on our journey to create solutions for a sustainable future!
Where the Chemistry Happens...
The Marketing Manager is responsible for regional marketing activities for the mining solutions business, covering industries including, but not limited to, coatings, thermal paper, plastics and rubber, and wire and cable.
This role will collaborate with sales, technical and business management, channel partners, customers, and marketing communication to create and capture prospects and support customers at every stage of the buying cycle, from initial inquiry, to product sampling, to post-sales support.
Marketing Manager – Mining Solutions NA (1800208) – Houston, TX
Formula for Success: You Will...
Collaborate with sales, channel partners, and customers to collect voice of customer (VOC) insights and using them to drive our product innovation pipeline and tailor brand messaging.
Lead cross-functional teams through the product launch process from launch strategy through to launch review/debrief.
Partner with commercial team, channel partners, and global segments to create marketing content for customers at various stages of the buying cycle (e.g., brochures, drip campaigns).
Manage development, implementation, and institutionalization of commercial excellence initiatives
Interact with key decision-makers at all levels, both internally and externally.
Lead and influence others by taking risks, driving change, and building trust.
Use entrepreneurial drive to identify gaps within the business and take the initiative to improve them.
Create Your Own Chemistry: What We Offer You...
Adding value to our customers begins with adding value to you. You@BASF is the suite of benefits, perks, programs and unique opportunities we offer to support you—the whole you—in all stages of your life and career. With you@BASF, you create your own chemistry.
The total rewards that you receive as a BASF employee go way beyond a paycheck. From competitive health and insurance plans, to robust retirement benefits that include company-matching contributions, to making sure you never stop learning, we believe investing in you is investing in our success. Working for a large, global organization, you'll have a chance to grow professionally and personally, expand your network and build a rewarding and dynamic career.
Internal Number: 475078
About BASF Corporation
At BASF, we create chemistry – and have been doing so for 150 years. Our portfolio ranges from chemicals, plastics, performance products and crop protection products to oil and gas. As the world’s leading chemical company, we combine economic success with environmental protection and social responsibility. Through science and innovation, we enable our customers in nearly every industry to meet the current and future needs of society. Our products and solutions contribute to conserving resources, ensuring nutrition and improving quality of life. We have summed up this contribution in our corporate purpose: We create chemistry for a sustainable future.