The Journey Experience Product Owner will leverage interpersonal skills, analytical insights and marketing expertise to deliver an outstanding customer experience and create customer-centric value through a Marketing and Sales nurturing program.
Essential Duties and Responsibilities:
Unify FedEx offerings and leverage technology to deliver connected and contextual experiences to customers using personalization, testing, and optimization
Lead ongoing socialization of Journey strategy, progress and implementation.
Identify new and innovative ways to leverage technology and digital marketing to support business goals
Identify key micro-moments in SAM customer journey to improve experience and increase engagement
Develop journey experience metrics including: customer engagement, Sales engagement, and share of wallet growth with existing customers
Employ Test & Learn approach to drive incremental improvements to journey experiences to generate greater levels of engagement and revenue
Support the Journey Management practice within Customer Marketing. Help to support the use of methodologies such as Agile, Design Thinking, etc. to improve the customer experience and increase incremental revenue.
Serve as Product Owner
Provide business justification for all identified scrum team activities
Clearly identify and describe product backlog items
Make decisions regarding the priority of product backlog items
Ensure transparency into the upcoming work of the journey scrum team
Participate as a scrum team member with an active role in planning and contributing to prescribed ceremonies
Skills/Knowledge Considered a Plus:
Demonstrated strong relationship building and communications skills across multiple audiences, and organizational levels
Ability to innovate, think critically and strategically, solve problems and drive change
Strong initiative, creativity, flexibility, organization and ability to multi-task
Customer focus orientation
Strong analytical skills and experience using analytical tools and insights for growth and effectiveness
Ability to work independently and make decisions
Ability to travel
Domicile / Relocation Information:
This position will be located in Memphis, Tennessee. Relocation assistance is available.
Bachelor's degree/equivalent in Marketing, Finance, Computer Science or related business discipline.
Five (5) years experience in marketing, advertising, sales administration, or related discipline.
Knowledge of the broad application of advanced principles, theories, concepts and techniques in marketing disciplines, project management and information analysis.
Strong human relations and communication/presentation skills.
Advanced organizational, quantitative and analytical skills, including experience in database marketing.
Experience leading complex initiatives in a corporate environment.
Application Criteria / Deadline:
Upload current copy of Resume and answer job screening questionnaire to apply by close of business (5:00 PM CST) on July 23, 2018.
Internal Number: RC76375
About FedEx Services
FedEx Services began operations in June 2000 to provide information technology, sales, and marketing support for FedEx Corp. subsidiaries FedEx Express and FedEx Ground. The same functions for FedEx Freight and FedEx Office were later aligned with FedEx Services.
In 2013, FedEx Services launched FedEx Delivery Manager®, an innovative option that provides U.S. customers with a range of flexible options to schedule dates, locations and times of delivery. Customers can also actively track and manage deliveries en route to or from their home, without a tracking number or even a FedEx account.
Today some 12,500 FedEx Services team members coordinate sales, marketing, communications, information technology, and customer service support for the global FedEx brand.