The Sales and Marketing office within the Michigan State Department of Intercollegiate Athletics is looking for a candidate to fill an internship position. This internship is paid and formulated to provide entry-level opportunities in the sports marketing field.
Background: Beginning on January 1, 2016, the Athletic Department internalized all of the student sections associated with the 25 varsity sports (The Izzone, the football and hockey student sections, etc), which were previously overseen primarily by the MSU’s Association of Future Alumni and student groups on campus.
Responsibilities: The student engagement intern will be the primary contact to manage these student section groups. The sales & marketing office is responsible for the development and sales of ticket packages, student entry on gameday, t-shirt design and distribution, advertising, social media, attendance data analytics, special events, giveaways and promotions geared to enhance and engage students on gameday and around campus. We will also manage a group of student leaders, sub-committees, and street teams to help in the execution of these initiatives as a part of ASSET (Athletics Student Section Engagement Team). The position may also help the sales & marketing office with formatting and executing marketing plans and scripts, executing promotions, corporate partner support, ticketing support and administrative duties.
To apply, please send a cover letter and resume to firstname.lastname@example.org.
Preferred candidate will possess a Bachelor’s degree in marketing, communications, sports management or related field. Prior experience working with student sections is preferred. The candidate must be well organized and demonstrate an ability to manage multiple projects with minimal supervision. Have strong written and verbal communication skills and the ability to effectively work with a large and diverse population. Possess creativity and the ability to perform in a fast-paced environment. Have proficiency with computer applications and general office software programs. Position requires untraditional work hours and weekends. Once offered the position, the candidate will have the option to enroll in the Sports Administration Masters program, if interested in pursuing graduate school.
Known internationally as a major U.S. public university with global reach, Michigan State University has been advancing knowledge and transforming lives through innovative teaching, research, and outreach for over 150 years. Founded in 1855, MSU is a member of the Association of American Universities, the National Association of State Universities and Land-Grant Colleges, and the Big Ten and Centr...al Collegiate Hockey Association athletic conferences. MSU sponsors 25 intercollegiate varsity sports (12 for men and 13 for women). The 5,200 acre campus is located in East Lansing, three miles east of Michigan's Capitol in Lansing. MSU has approximately 45,000 students (undergraduate and graduate) and 400,000 living alumni throughout the world.